Audience Research Survey

https://www.surveymonkey.com/s/PTT2J8J

From this survey we have gathered information on movie preferences and who our target audience is.

Here are the analysed results:
http://g321tomcurtis.blogspot.co.uk/2014/01/audience-research-survey-results.html

Here is the audience profile gathered from survey and research:
http://g321tomcurtis.blogspot.co.uk/2014/01/audience-profile.html

Music Source

For part of the short, we used music from a royalty free music site; the site allows users to select what types of music genre or feeling they want, and it shows music that goes in all categories selected. For this we selected suspense and dark as that is the type of film we want.

http://incompetech.com/music/royalty-free/ 

 

We also used Cubase 6, linked to a MIDI (Musical Instrument Digital Interface)  keyboard to replicate a piano sound for the melody at the start. We aimed to make a nursery rhyme styled song to fit the theme of the school although we made it sound intense and creepy instead of cheerful and fun to make it fit in a horror film. we used reverb and delay to add to the effect.

Title Sequence Analysis

One example of a film that has gave ideas on how to use the title in a horror film is The Exorcist, I like the way it  uses simplicity in the title font straight after only two beginning shots- it uses the title very early on. This title font is used well to create a feel of a quite religious and spiritual horror film, this is because it is the type font is used in Christian places such as bibles.



Another is the layout of the opening credits for the cast in the first two seasons of the tv series The Walking Dead. I like the way the camera is always moving and the text moves with the shots as if it is physically there. It is edited well into establishing shots of abandoned places and scenery, this is to set the scene of lifelessness as the series is about zombies (hence the title- The Walking Dead). Another notable thing about these opening credits is the order of what names come up first, it begins with the name of the production company (AMC)- stating who presents it. Next it shows who is starring in it but doesn't use the word starring before hand. The executive producers are next, followed by the developer and what it is based on/who wrote it.



Insidious is also a good example of the ordering of the opening titles in a horror film because it follows the guidelines and norm for usual opening titles.

The Brief

Preliminary exercise: For this task, our group has to make a minute long film that includes a character opening a door, walking in the room and sitting down opposite another character of whom would have a conversation with.  This will require us to film and edit multiple shots, and must contain a shot reverse shot that must follow the 180-degree rule.

Main task: The main task is to create an opening sequence and title for a fictional short film that will last a maximum of 2 minutes.

All videos and audio must be captured by participants (with the exception of music and audio effects) and must be copyright free. The group must have a maximum of four members.

Audience Survey Results